Growing advertising costs are forcing companies of all shapes and sizes to be creative with promotional products, while trying to keep costs down as much as possible. To do this, they often abandon the logical choices, such as advertisements (both online and offline). Companies are increasingly opting for printed promotional items. Printed cardboard coffee cups are among the most popular promotional products in use today. Why are the cups so popular?
Without setting a realistic budget, you might end up spending all your available money on one mahogany board room table and be stuck without chairs until the next fiscal year! Calculate how much you can spend on furniture and relevant accessories or tech so you can focus your search in the right places.
Cardboard coffee cups are a relatively inexpensive way to promote your business:
A logo on a cup attracts attention and makes people curious about the company and the underlying message. Additionally, because coffee cups are carried around by crowds, cups easily increase brand awareness. In addition, cups are used in masse, more than any other promotional product, making them ideal for both internal and external communication.
Long term impact:
Finding storage solutions for an office space is key for organization and simplicity. Opening your office with multiple in-place storage solutions means you’ll
Coffee cups have a relatively long exposure time in relation to the costs. In other words, if we compare the cost of a coffee cup with one of the traditional channels, cup costs are much lower and reach a clearly segmented audience.
And be honest, the Netherlands is a real coffee country. Every conversation is conducted over a cup of coffee. A nice cup is an ideal conversation starter.
Short term impact:
Printed coffee cups are ideal for marketing campaigns. As we know, coffee is widely consumed. Our mobile lifestyle is making the “Coffee To-Go” more and more popular. The space on the cups can be perfectly used as advertising space.
An original design is quickly shared on social media. In this way we create the desirable Cross Media distribution of the product and thus the reach of the same investment.
Designs are easy to adapt to the season, occasion or campaign. Are you looking for an inexpensive way to promote your business? Use our cups and be amazed by the result.